Information of news
 (Votes #: 0)

Leveraging Surveys

Category: Tutorial

Download Now

Leveraging Surveys

Leveraging Surveys: Brand Perception, Customer Loyalty, Product Design, and More
January 2015 | .MP4, AVC, 2587 kbps, 1920x1080 | English, AAC, 128 kbps, 2 Ch | 2 hrs 26 mins | 2.11 GB
Instructor: Francois Christen

A well-designed, well-presented survey is one of the most reliable tools for discovering what customers think about your product-whether it's in development or undergoing improvement-or how they view your brand in general. However, "well-designed" and "well-presented" surveys are not easy to achieve.
In this video workshop, host Francois Christen uses his 33 years of applied and academic experience as a marketing scientist to show you how to design a good survey. You'll learn how to identify and word targeted survey questions, how to engage folks who agree to take the survey, and how to interpret the results.
Learn how to engage people and maximize response rates
Explore various types of commonly used surveys, including brand perceptions, customer loyalty, and product design surveys, among others
Use tested methods to attain a good survey with accurate reporting
Perform driver analysis to determine how to attract customers or reduce customer attrition
Determine what causes consumers to act
Understand why sometimes you need more than one item to measure attitudes
Get tips on writing questions, particularly how to avoid bias
Learn how to select and sample respondents for a survey
Buy Premium To Support Me & Get Resumable Support & Max Speed

Links are Interchangeable - No Password - Single Extraction
Direct Download

Tags: Leveraging, Surveys

Leveraging Surveys Fast Download via Rapidshare Hotfile Fileserve Filesonic Megaupload, Leveraging Surveys Torrents and Emule Download or anything related.
Dear visitor, you went to website as unregistered user.
We encourage you to Register or Login to website under your name.

Add comments

Enter Code: *