Search Engine Optimization For Beginners | 166 MB
Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine's "natural" or un-paid ("organic") search results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine's users.
In an age where the newest social network pops up every six months, stability is important. Whether through Facebook, Twitter, Vine, Instagram, Snapchat, or even thinking back to Myspace, seemingly gargantuan social networks seem to rise and fall in front of our eyes.
The one stable source through this shift has been Google. People will come to Google to search for websites on the Internet, and they will continue to do so for a very long time. The long-term sustainability is a huge reason by learning SEO will provide huge dividends for a long time to come.
This course takes beginners through the do's and do nots of SEO. By the end of the course you will have an understanding of how SEO works as well as be able to analyze the presence of any competitors fighting for your keywords.
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