Lynda - Affiliate Marketing Fundamentals Tutorial-kEISO
ISO | English | 2h 27m | Appropriate for all | Author Evgenii "Geno" Prussakov | 649.8 MB
Affiliate marketing is a complicated, multidisciplinary practice that is often misunderstood. At its heart, it is a performance-based marketing technique in which affiliates are financially rewarded for sending customers to another website to purchase goods or services. If you have a website, blog, or other online property, you too can earn money through affiliate marketing. Expert Geno Prussakov explores basic principles, from payment models to typical affiliate agreements; winning tactics and techniques, as well as roadblocks to future earnings; and the day-to-day practices that result in a successful affiliate marketing strategy.
Understanding core affiliate marketing concepts
Opening affiliate account(s)
Selecting and applying to affiliate programs
Using affiliate data feeds
Using coupons and discounts
Adding email, video, and social marketing to the mix
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